Client Display Ads

PROJECT NAVIGATION
My Contribution
Copy and messaging strategy, layout and design

Sophos Marketing sells display as a complement to digital strategy, not a replacement for any one channel. Our clients' most cost effective option is a single evergreen ad, and aside from full campaigns for larger clients, that’s what we deliver.

Add to that a promise of “world-class, multi-frame creative,” and an interesting creative challenge arises: Write a message that tells a compelling story, doesn’t need to be updated, and can be absorbed in 15-30 seconds.

Click the tiles below for full ads and strategy descriptions

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